All is not what it seems…

This is a neat new trick being used in webwork… I’m probably not the only designer who dreads producing gif banners with the inevitable requests for more and more movement, in smaller and smaller files. The results are often rather awkward… The overuse of flashing banners and ads on some websites can be so distracting, my first reaction is to reach to close the window. I quite like this technique though… subtle movement giving a bit of extra detail with no flashing lights and sliding text. See a full selection on: http://www.hongkiat.com/blog/cinemagraph
The authors call them cinemagraphs – click on the images to enlarge.