End of an era
The news that Habitat is to close most of its’ stores across the UK signifies the end of an era that has lasted as long as many of us can remember. As the first popular and affordable source for designer style furniture and homewares for an entire generation, it seems the brainchild of Sir Terence Conran has likely been superceded by its parent powerhouse Ikea. Whilst Conran’s sparse and pricey Conran shops are reportedly flourishing through the recession due to consumers looking for lifetime investment purchases rather than a quick fix, it seems that Habitat – never expensive, thought not cheap either – has failed to broaden its appeal and is no match for the appeal of cheap as chips Scandinavian style… even if your home ends up looking the same as all your friends. More than a furniture store, Habitat has produced many classics throughout the years. A handful of stores will continue trading, and it remains to be seen what will become of the brand’s European outlets.
